Rock and Rolling @ the London Marathon Exhibition by Natalie Crosby

Rock and Rolling @ the London Marathon Exhibition by Natalie Crosby

It’s been a hectic week but I am ready for my first taste of a RockTape event that myself and several other students have signed up for. The event itself was held at the ExCeL Centre in East London and is for the tens of thousands of runners in the Virgin Money London Marathon, ahead of the big day on the 26th April. This was a chance for them to collect their runner number, timing tag and kitbag. As well as see what an amazing event they have signed up for. We were scheduled to arrive at 10:30am, half an hour to the open of the first day of this four-day event. I didn’t know at the time but Paula Radcliffe was schedule to open the Exhibition. After collecting my ExCeL exhibitors pass I tried to make my way over to RockTape. Stand 267, at the start this information felt like it would help but having wound my way past, NSPCC, Lucozade, Bupa, Skins, Sweat Shop and ironically, TomTom, it didn’t feel like it was helping at all. Eventually, I spotted the famiilar red and black motif and my fellow RockDoc’s. We were armed with our RockTape t-shirts and tape and moved over to the much larger area given to us by the Sweat Shop (and no, this was unfortunately, not the one I passed earlier) where we set up beds and promotional items ready to sell and tape for free. The first hour or two was pretty slow going, I hadn’t really taped any one but once the Lucozade DJ started playing and our first few customers were getting...
IASTM – why we are so excited about it!

IASTM – why we are so excited about it!

http://www.rocktape.co.uk/the-rocktape-blog/wp-content/uploads/2014/06/Thoracic%20Rotation.mp4 Instrument Assisted Soft Tissue Mobilisation or IASTM, is a relatively new method of soft tissue mobilisation that originated in the US in the mid 90’s. It has however got links to more ancient forms of treatment such as Gua Sha which has been around for centuries. The techniques has become popular because it delivers quick results, with improving range of motion, improving movement quality and decreasing pain. And it does this within a few minutes. Originally,  IASTM was developed as a hand saver for doing treatments such as deep transverse friction massage, breaking down scar tissue and promoting healing in the treated region. Whether this actually occurs with IASTM is still up for debate, there are some preliminary studies that shows some encouraging signs that it may augment the healing process however the jury is still out. When I do my treatments I am gradually using less and less pressure and still having the same awesome results from it. With the light pressure that I use it is unlikely that I am actually penetrating deep enough into the tissues to cause a a mechanical effect and setting up an inflammatory reaction. A more likely source of the improvement is through affecting the peripheral and central nervous system. By stimulating the mechanoreceptors and nerve endings in the skin and possibly in the superficial fascia, it is possible to cause a reduction in muscle tone and ‘release’ restrictions we can feel with our IASTM tools. Let me clarify this a little as I am not certain that we actually feel ‘restrictions’ , however, when we assess the soft tissues with...

ROCKTAPE ‘Best Accessory’ winners at 2014 Running Awards

We are very proud to announce that ROCKTAPE has won in the ‘Best Accessory’ category at the 2014 Running Awards. Watch a video of us accepting the award below: The full list of winners on the night can be seen below: Small Retailer 1st Absolute Running 2nd Run and Become 3rd Runners World Large Retailer 1st Sweatshop 2nd Runners Need 3rd Asics Etailer 1st Sweatshop 2nd Wiggle 3rd Sports Shoes Accessory 1st Rocktape UK 2nd Workplay “Fleetfoot II” women’s fit running bag 3rd Body Glide anti-chafe Clothing – Women 1st Nike 2nd Ashmei 3rd Shock Absorber Clothing – Men 1st Ashmei 2nd Nike 3rd Adidas Shoe – Women 1st Brooks Adrenaline GTS 13 2nd Brooks Ghost 6 3rd Asics Gel Nimbus 14 Shoe – Men 1st Brooks Adrenaline GTS 13 2nd Inov8 X-Talon 212 3rd Asics Gel-Kayano 19 Gadget – GPS 1st Garmin Forerunner 10 2nd Garmin Forerunner 610 3rd Garmin Forerunner GPS Watch 910XT Gadget – non GPS 1st AfterShokz M2 Open Ear Sport Headphones 2nd Yurbuds Inspire Pro Earphones 3rd Mio Alpha HRM App 1st Strava Run GPS Running Tracker 2nd mapmyrun 3rd Nike+ Running App Magazine 1st Runner’s World 2nd Obstacle Race Magazine 3rd Women’s Running Book 1st Can’t swim can’t ride can’t run 2nd Fat Man to Green Man 3rd The Joy of Running Blog 1st Veggie Runners 2nd Lunges and Lycra 3rd Dreaming of Footpaths Website 1st Run Mummy Run 2nd Runner’s World 3rd Mudstacle Podcast 1st Marathon Talk 2nd The parkrun show 3rd Talk Ultra Fun Run 1st Nos Galan 5k 2nd Liverpool Santa Dash 3rd Gosport Golden Mile 10k 1st Southport Mad...
Therapy Expo 2013

Therapy Expo 2013

` ` We had a great time at http://www.therapyexpo.co.uk  a couple of weeks ago.  Therapy expo2013 was one the UKs biggest trade shows for therapy professionals ever held.  It was an excellent opportunity to show off Rocktape to the world, catch up with some old friends and make some new ones.  We would thoroughly recommend any therapists, students etc get there for next year.  Here are a couple of little vid clips of the event.  Thanks to the guys from www.fisherstudios.co.uk for producing these...
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